Our Practices
ARTISAN PARTNERSHIPS
Our biggest passion is working with rural artisans and bringing life to the disappearing handicraft culture of India. We collaborate directly with them or partnering with artisanal brands. Our aim is to bridge the gap between traditional craftsmanship and modern silhouettes.
ETHICAL
We work with high quality, responsibly made fabrics. All our fabrics are locally and ethically sourced. We are constantly looking for innovative ways to reach the highest ethical and eco-friendly standards.
QUALITY DRIVEN
We create pieces with the vision of making garments that are mindful & meaningful. All of our pieces are made to last year after year. We pay attention to minor detailing ensuring longer life to your garments!
CONSCIOUS
In order to reduce our footprint, we work with surplus knitted fabrics that we source from warehouses or make our own knitted fabrics from recycled waste and yarns that have been dyed using vegan friendly dyes. We do not overproduce and make every garment on an order basis. Marker planning is used at our workshop ensuring minimum wastage of fabric and resources. In order to reduce our footprint, we work with surplus knitted fabrics that we source from warehouses as well. Our core value is to ensure that our artisans are paid fairly and are recognised for the work that they do.